Estée Lauder reinforces its leadership in skin
longevity science and age reversal
Estée Lauder today announces its new Skin Longevity platform,
grounded in 15-years of expertise in pioneering skin longevity
research. With a new product innovation powered by cutting-edge age
reversal technology, Estée Lauder is leading the new frontier in
science-driven luxury skincare.
To reinforce the brand’s authority in skin longevity science,
Estée Lauder is announcing the formation of a longevity expert
collective across multiple disciplines to educate and empower
consumers to rethink how they approach skincare and lifestyle –
reframing the conversation from anti-aging to visible age reversal.
Estée Lauder also announces its support of the Stanford Center on
Longevity and its new Program on Aesthetics & Culture, whose
work will include research assessing perceptions on longevity and
vitality.
“The Estée Lauder brand has always been at the forefront of
breakthrough skin science,” said Justin Boxford, Global Brand
President, Estée Lauder. “Longevity is one of the fastest growing
movements in the beauty and wellness industries, with
multi-generational consumer interest in biohacking and age-reversal
practices at an all-time high. Estée Lauder has been pioneering
skin longevity research for more than 15 years, and we already have
the proven technology to reveal visible age reversal. We see this
as a truly pivotal moment for the brand to disrupt the industry,
changing what we know about skin aging and reimagining skincare for
the future.”
Exclusive and Patented SIRTIVITY-LP™ Technology to
Reveal Visible Age Reversal
For nearly two decades, Estée Lauder has been studying the role
of sirtuins in skin, garnering 29 patents worldwide and presenting
at more than 20 scientific conferences to date. Most recently,
Estée Lauder unveiled its latest research in skin longevity science
to a global audience at the World Congress of Dermatology, one of
the largest and most prestigious international dermatological
conferences, held once every four years. Through its cutting-edge
research, Estée Lauder has been able to advance its understanding
of the biology of skin aging, developing its exclusive and patented
SIRTIVITY-LP™ technology, proven to not only slow, but help
visibly reverse skin aging.
In January 2024, Estée Lauder will unveil its newest product
innovation, new Re-Nutriv Ultimate Diamond Transformative
Brilliance Soft Crème, with SIRTIVITY-LP™ which reveals visible age
reversal starting in just 14 days.
Collaboration with the Stanford Center on Longevity
Building on the brand’s commitment to furthering longevity
research, Estée Lauder announces its support of the Stanford Center
on Longevity, a cross-disciplinary research center at Stanford
University.
As the inaugural supporter of the Stanford Center on Longevity’s
new Program on Aesthetics & Culture, Estée Lauder has made an
initial three-year commitment to help fund a wide range of research
activities, including New Map of Life post-doctoral fellowships and
other work to advance the understanding of perceptions on longevity
and vitality.
“We are thrilled to be collaborating with the Stanford Center on
Longevity, a leading authority advancing longevity research,” said
Boxford. “Through the support of their new Program of Aesthetics
& Culture, our goal is to build the data-driven foundation from
which to shape the future of aesthetics and extend skin
healthspan.”
The Stanford Center on Longevity aims to accelerate and
implement scientific discoveries, technological advances,
behavioral practices, and social norms so that century-long lives
are healthy and rewarding.
“We know that aging well involves feeling good about ourselves.
Yet, little research has explored links between appearance and
well-being,” said Laura L. Carstensen, Ph.D., Professor of
Psychology; Fairleigh S. Dickinson Jr. Professor in Public Policy
and the Director of the Stanford Center on Longevity. “Extended
life expectancy offers us the opportunity to gain a deeper
understanding about how people subjectively experience vitality and
communicate this experience to others. We believe that skin, as the
largest organ, plays a sizeable role in conveying this vitality.
With support from with Estée Lauder, we look forward to further
exploration of how physical appearance and visible skin health
influences perceptions of aging.”
Estée Lauder Longevity Collective
Estée Lauder also announces the launch of its first-ever
Longevity Collective, a curated group of influential experts and
global pioneers in longevity science and lifestyle.
Beginning in January 2024, the Estée Lauder Longevity Collective
will serve as a brand advisory board, bringing the latest insights,
research findings, and resources to inform Estée Lauder’s ongoing
approach to skin longevity research. Its members will also
participate in events, media and content partnerships, as well as
editorial on the brand’s new online content hub, the Longevity
Collective will enable Estée Lauder to educate and drive
conversation around healthspan versus lifespan and aging well.
In addition to lead Estée Lauder scientist, Dr. Nadine
Pernodet, Senior Vice President, Bioscience, Global R&D,
the Longevity Collective includes long-term Estée Lauder partner
Dr. Danica Chen, Professor, Metabolic Biology, Nutritional
Sciences & Toxicology, University of California Berkeley;
Jennifer Garrison, Ph.D., Assistant Professor, Buck
Institute for Research on Aging & Co-Founder & Director,
Global Consortium for Reproductive Longevity & Equality; Dr.
Mark Lachs, Irene and Roy Psaty Distinguished Professor of
Medicine & Co-Director for the Center of Aging Research &
Clinical Care at Weill Cornell Medicine; Dr. Zakia Rahman,
Clinical Professor of Dermatology, Stanford University School of
Medicine; Serena Liang Jing, New Map of Life Fellow,
Stanford Center on Longevity and Michael Clinton, Founder
& CEO, ROAR Forward. In addition, long-standing Estée Lauder
Global Brand Ambassador, Carolyn Murphy, will serve as a
member of the Longevity Collective, sharing her beauty, wellness,
and lifestyle insights. Having worked with the Estée Lauder brand
for more than two decades, Murphy is one of the industry’s
longest-serving beauty ambassadors.
Aerin Lauder, Founder and Creative Director of AERIN, and Style
& Design Director of Estée Lauder ReNutriv, said: “My
grandmother, Estée, was a trailblazer. She was ahead of her time in
every way and changed how we think about aging, confidence, and
beauty. Today, the Estée Lauder brand continues to embody her
pioneer spirit, and I think she would be incredibly excited to see
her namesake brand leading the new skin longevity movement and
inspiring consumers everywhere to live well at any age.”
About Estée Lauder
Estée Lauder is the flagship brand of The Estée Lauder Companies
Inc. Founded by Estée Lauder, one of the world’s first female
entrepreneurs, the brand today continues her legacy of creating the
most innovative, sophisticated, high-performance skincare and
makeup products and iconic fragrances – all infused with a deep
understanding of women’s needs and desires. Today, Estée Lauder
engages with women in over 150 countries around the world and at
dozens of touch points – from in-store to digital. And each of
these relationships consistently reflects Estée’s powerful and
authentic point of view.
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version on businesswire.com: https://www.businesswire.com/news/home/20231214287961/en/
Tara Connaughton, tconnaug@estee.com
Estee Lauder Companies (NYSE:EL)
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