By Pietro Lombardi

Casino Guichard-Perrachon SA is partnering with Accenture PLC and Alphabet Inc.'s Google Cloud to accelerate the implementation of the French grocer's digital strategy.

Casino said Tuesday that the collaboration will be on both its business-to-consumer activities and its business-to-business operations. The parties will develop new solutions for stores and e-commerce, while also accelerating the development of Casino's data marketing solutions subsidiary RelevanC.

Write to Pietro Lombardi at pietro.lombardi@wsj.com; @pietrolombard10

(END) Dow Jones Newswires

July 06, 2021 02:43 ET (06:43 GMT)

Copyright (c) 2021 Dow Jones & Company, Inc.
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