As part of new collaboration, the Impossible™
Meatball Bowl now available exclusively to United customers on
select U.S. flights and Impossible Sausage™ Made From Plants
in select Polaris® lounges
New menu items are the latest example of
United's commitment to adding more vegan and vegetarian options to
its culinary line-up amidst growing demand for plant-based meat
alternatives
CHICAGO, June 15,
2022 /PRNewswire/ -- United Airlines is today adding
two new Impossible Foods menu items on select flights and in
certain airport lounges, as part of the carrier's new push to add
more plant-based options to its food offerings.
As part of a new collaboration between United and Impossible
Foods, the United-exclusive Impossible™ Meatball Bowl is now
available to first class customers on all domestic flights more
than 800 miles in the continental U.S. The Impossible™ Sausage is
available in Polaris® lounges in Chicago, Los
Angeles, Newark and
San Francisco.
The collaboration comes as more than half of U.S. consumers are
increasing their plant-based food consumption and sales of
plant-based meat continue to climb, according to a recent Nielsen
report1.
"We want our food offerings to evolve and change along with
people's preferences – we're proud to work with Impossible Foods
and think our customers are really going to love these new
options," said Aaron McMillan,
United Managing Director of Hospitality and Planning. "To many
travelers, the quality of food choices at the airport and in the
sky are a really important part of the customer experience, so
we're invested in making sure our menu items exceed their
expectations. This is the first of many updates we look forward to
sharing in the months ahead."
The Impossible Meatball Bowl features three Impossible
Meatballs™ Made From Plants and broccolini served on a bed of
couscous and topped with an herb-infused tomato sauce. Impossible
Meatballs are made with a custom mix of Impossible Beef™ Made From
Plants and Impossible Sausage, seasoned with a savory homestyle
spice blend. Additionally, during breakfast at Chicago O'Hare,
Los Angeles, Newark and San Francisco Polaris lounges,
United will offer ground Impossible Sausage as an optional omelet
ingredient and Impossible Sausage breakfast patties in the
buffet.
"United is all about offering the highest quality customer
experience, which is something we have in common here at Impossible
Foods," said Dan Greene, Senior Vice
President of Sales at Impossible Foods. "It's exciting to see the
airline bring new options to consumers that are better tasting and
better for the planet. We think United flyers are going to love
having access to Impossible dishes in the air and in the
lounge."
Impossible Foods is on a mission to create delicious, nutritious
meat made from plants with a far lower environmental impact
compared to meat made from animals. Impossible products are
designed to look, cook and taste like animal meat, delivering the
crave worthy benefits of meat without many of the negative
qualities. Both Impossible Meatballs and Impossible Sausage are a
good source of protein and other essential nutrients, while
containing 0 mg cholesterol and trans fat, and no animal hormones
or antibiotics. Furthermore, they require a fraction of the land
use, water consumption and greenhouse gas emissions associated with
producing their animal meat counterparts, according to preliminary
lifecycle analyses.
Starting this week, customers in eligible markets can pre-order
the Impossible Meatball Bowl through United.com or the United
mobile app. For more information on United culinary offerings,
visit United.com.
1Nielsen, "Growing demand for plant-based
proteins," (September 2021)
About United
United's shared purpose is "Connecting People. Uniting the
World." From our U.S. hubs in Chicago, Denver, Houston, Los
Angeles, New
York/Newark, San Francisco and Washington, D.C., United operates the most
comprehensive global route network among North American carriers.
United is bringing back our customers' favorite destinations and
adding new ones on its way to becoming the world's best airline.
For more about how to join the United team, please
visit www.united.com/careers and more information about
the company is at www.united.com. United Airlines Holdings, Inc.,
the parent company of United Airlines, Inc., is traded on the
Nasdaq under the symbol "UAL".
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SOURCE United Airlines