Spring 2023 graduating class surpasses a
significant milestone in the number of clients who have improved
credit scores and financial standing through the program since
2019
CLEVELAND, June 27,
2023 /PRNewswire/ -- Today, KeyBank (NYSE: KEY)
announced that the Spring 2023 graduating class of the Secured
Credit Card program comprises nearly 5,000 clients who have been
empowered to improve their credit scores and establish financial
stability. This latest announcement brings the total number of
graduates to more than 20,000 since the program's first graduation
in 2019.
The Key Secured Credit Card® improves financial
wellness by providing eligible clients with opportunities to
establish or improve their credit history, bolster savings while
building credit, and create better money habits and a foundation of
knowledge for other credit cards and products. Cardholder accounts
are reviewed twice each year to determine if the client meets the
criteria to graduate to an unsecured credit card, supporting
financial mobility for clients on their unique journeys.
In today's economic landscape, 55% of Americans say they are in
a difficult financial position — a substantial increase from the
year prior (37%) — with a majority (85%) expressing a strong desire
to become more aware of their financial picture, according to the
KeyBank 2023 Financial Mobility Survey.
Through the Secured Credit Card program, this year's graduates
have made major steps to improve their financial wellbeing, such
as:
- 46% received a KeyBank Secured Credit Card with no
FICO® score at origination.
- 54% were designated as having low FICO scores at
origination, a majority of which were designated as a low
score.
- The average improvement in credit score for those in the low
category was 95 points.
"This year's graduates find themselves in a uniquely challenging
economic environment," said Daniel
Brown, Director of Consumer Product Management at KeyBank.
"Using lessons learned throughout the KeyBank Secured Credit Card
program, as well as their improved credit standing, graduates are
well positioned for the next chapter of their financial journeys —
whether that includes buying a home, planning for life milestones,
or simply continuing to build strong credit."
The longevity of the KeyBank Secured Credit Card program has
begun to show its impact. More than 42,000 clients have started or
completed their journey through the program with 41% of the clients
who graduated having done so within 12 months and 95% within 24
months.
As more graduates come out of the program, we have seen the true
positive impact on FICO scores. For those who entered the program
with no FICO score, the average score they show at graduation is
728. Throughout the program's history, those with a FICO score at
origination have shown an average increase of 63 points when they
graduate.
Additional Key Secured Credit Card features include:
- While clients build their credit, their Secured Credit Card
deposit must be kept in a Key Active Saver account, allowing users
to build their credit and savings in tandem1 — all with
a $0 annual fee2.
- Unlike prepaid or debit cards, the Secured Credit Card reports
clients' history to credit bureaus, allowing them to show
progress.
- Cardholders can opt in to check their FICO score for free
anytime in online and mobile banking. It's quick, easy and does not
impact their credit score.
- With Key's temporary lock security feature, cardholders can
easily use online or mobile banking to lock and unlock a misplaced
credit card, thus avoiding having to cancel it and open a new
one—potentially harming their credit score.
For more information on Secured Credit Card, visit
https://www.key.com/personal/credit-cards/key-secured-credit-card.jsp
1 Use of the Key Secured Credit Card can help build
your credit when the minimum payment is made by the due date, each
month.
2 The monthly maintenance service charge on the
Key Active Saver account will be waived for Key Secured Credit Card
clients. The monthly maintenance service charge waiver is only
valid as long as the Key Secured Credit Card remains open. If you
are graduated to an unsecured card or close your Key Secured Credit
Card account, the Key Active Saver monthly maintenance service
charge of $4.00 may apply, unless you
are the owner on a KeyBank consumer checking account
(including KeyBank Hassle-Free
Account®).
3 Clients with newly opened
credit card accounts may not see their first
FICO® Score in online and mobile banking for up to 90
days after enrollment. In certain circumstances, a
FICO® Score may not be available for various
reasons, e.g., having a limited credit
history. FICO is a registered trademark of Fair Isaac
Corporation in the United States
and other countries.
About KeyCorp
KeyCorp's roots trace back nearly 200 years to Albany, New York. Headquartered in
Cleveland, Ohio, Key is one of the
nation's largest bank-based financial services companies, with
assets of approximately $198 billion
at March 31, 2023. Key provides deposit, lending, cash
management, and investment services to individuals and businesses
in 15 states under the name KeyBank National Association through a
network of approximately 1,000 branches and approximately 1,300
ATMs. Key also provides a broad range of sophisticated corporate
and investment banking products, such as merger and acquisition
advice, public and private debt and equity, syndications and
derivatives to middle market companies in selected industries
throughout the United States under
the KeyBanc Capital Markets trade name. For more information, visit
https://www.key.com/. CFMA# 230623-2138528
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SOURCE KeyCorp