- Chipotle is answering the call from fans and adding Chicken al
Pastor back to menus across North
America, UK and Europe for
a limited time
- Chicken al Pastor is a craveable protein featuring bold flavors
like adobo, morita peppers, and ground achiote with a splash of
pineapple and fresh lime and cilantro
- Fans can experience Chicken al Pastor with a $0 delivery fee offer* for a limited time
NEWPORT
BEACH, Calif., March 12,
2024 /PRNewswire/ -- Chipotle Mexican Grill (NYSE:
CMG) today announced it is bringing back Chicken al Pastor to
restaurants around the world for a limited time starting today.
Back by popular demand, Chicken al Pastor levels up any go-to
Chipotle order with a sophisticated flavor profile and elevated
taste.
Sweet Heat Sizzles at Chipotle
Chicken al Pastor
debuted in March 2023 as Chipotle's
first global menu innovation, delighting fans in the U.S.,
Canada, U.K., France and Germany with a new flavor that quickly became
a fan favorite. Prepared fresh daily in small batches, Chicken al
Pastor is made with fresh chicken hot off the grill, a rich
marinade of seared morita peppers and ground achiote, balanced with
a splash of pineapple for the right amount of heat, finished with
fresh lime, and hand-chopped cilantro. Chicken al Pastor's
tenderness and bold flavor captured the taste buds of guests who
have flooded Chipotle's social media comments petitioning for the
return of the protein since it left menus last August. There have
been three times more requests to "bring back Chicken al Pastor" on
social media than any other limited time offering in the brand's
history. The unofficial Chicken al Pastor fan club has demonstrated
the great lengths they would go to for Chipotle to bring back the
protein (see HERE, HERE, HERE).
"About one in five transactions included Chicken al Pastor when
it was featured on our menu last year," said Chris Brandt, Chief Brand Officer. "Given the performance and the
fans wanting its return so enthusiastically, we are thrilled to
make this the fastest item to ever come back to Chipotle."
The Fan Favorite Chicken al Pastor Entrée
Chipotle is
revealing the most ordered Chicken al Pastor burrito bowl among
fans in 2023, which includes White Rice, Black Beans, Fresh Tomato
Salsa, Roasted Chili-Corn Salsa, Cheese and Guac. Vice President of
Culinary Nevielle Panthaky says,
"The rich flavor of our Chicken al Pastor shines in the fan
favorite bowl. Each ingredient layers for the perfectly balanced
bite with the right level of sweetness, acidity, and heat. It is
simple, flavorful, unbelievably delicious, and has everything you
crave."
The "Most Ordered Chicken al Pastor Bowl" is available for
convenient one-tap digital ordering in the Chipotle app,
Chipotle.com and Chipotle.ca.
$0 / £0 /
€0 Delivery Fee Offers
Chipotle is
celebrating the menu item's return with a $0 delivery fee offer* on all Chicken al Pastor
orders placed through the Chipotle app, Chipotle.com and
Chipotle.ca from March 14 through March
24 in the U.S. and Canada.
In the U.K., Chipotle will offer a £0 delivery fee** on Uber
Eats orders of at least £15 from 14 March through 28 March.
Fans in France can enjoy a €0
delivery fee offer on via Deliveroo from 14 March through 28
March.
Video footage is available HERE.
*$0 Delivery Fee Legal Terms
Higher menu prices are charged for delivery; additional service
fees applied at checkout as well. Available March 14 through
March 24, 2024 only, within Chipotle's delivery areas from
participating U.S. and Canada
locations, during normal operating hours for such locations. Order
must include at least one entrée with Chicken al Pastor to qualify.
Minimum order $10 USD/ $12 CAD,
maximum order $200 USD and CAD, each excluding tax and fees.
Deliveries and redemptions are subject to availability. Offer is
not valid on catering or Burritos by the Box orders. Redemptions of
Chipotle Rewards and other promotional offers may be included in a
qualifying delivery order but do not count towards satisfaction of
minimum purchase requirements. Valid only on Chipotle websites or
the Chipotle app; not valid on orders placed via third-party
delivery platforms. Chipotle reserves the right to modify or
terminate this offer at any time without notice. Additional
restrictions may apply; void where prohibited.
**£0 / €0 Delivery Fee Legal Terms
Higher menu prices are charged for delivery; additional service
fees applied at checkout as well. Available 14 March through
28 March, 2024 only, within
Chipotle's delivery areas from participating U.K. and France locations, during normal operating
hours for such locations. Minimum order in U.K. of GBP£15 excluding
taxes and fees; no minimum order size in France. Deliveries and redemptions are subject
to availability. Valid only via Uber Eats in U.K., and Deliveroo in
France; not valid on orders placed
via Chipotle websites or mobile app. Chipotle reserves the right to
modify or terminate this offer at any time without notice.
Additional restrictions may apply; void where prohibited.
About Chipotle
Chipotle Mexican Grill, Inc. (NYSE:
CMG) is cultivating a better world by serving responsibly sourced,
classically-cooked, real food with wholesome ingredients without
artificial colors, flavors or preservatives. Chipotle had over
3,400 restaurants as of December 31,
2023, in the United States,
Canada, the United Kingdom, France and Germany and is the only restaurant company of
its size that owns and operates all its restaurants in North America and Europe. Chipotle is ranked on the Fortune 500
and is recognized on Fortune's Most Admired Companies 2024 list and
Time Magazine's Most Influential Companies. With over 115,000
employees passionate about providing a great guest experience,
Chipotle is a longtime leader and innovator in the food industry.
Chipotle is committed to making its food more accessible to
everyone while continuing to be a brand with a demonstrated purpose
as it leads the way in digital, technology and sustainable business
practices. For more information or to place an order online, visit
WWW.CHIPOTLE.COM.
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SOURCE Chipotle Mexican Grill