- New structure is expected to take effect at the beginning of
the second fiscal quarter of 2022
- Carlos Abrams-Rivera, current U.S. Zone President, will lead
the newly formed North America Zone
- Robert Scott joins Kraft Heinz as President of Research and
Development – North America as part of structural changes
- Bruno Keller, Canada Zone President, will become President
of Latin America
The Kraft Heinz Company (Nasdaq: KHC) (“Kraft Heinz” or the
“Company”) announced today that it will combine its U.S. and Canada
businesses to create the North America Zone, which is expected to
be effective in the second fiscal quarter of 2022. The move is
meant to advance the global food and beverage leader’s long-term,
sustainable growth plans—which were first outlined at its Investor
Day event in September 2020—by bringing increased agility to its
innovation agenda, operations, and go-to-market approach. The
Company’s U.S. and Canada businesses accounted for approximately
80% of its 2020 consolidated net sales.
In the last 12 months, Kraft Heinz has taken multiple steps to
transform its overall growth profile, strategic focus, and
financial flexibility, including divesting certain assets in its
global cheese and nuts businesses. The Company has also centered
its business around a consumer-first approach, significantly
investing in its portfolio, digital solutions, customer
relationships, and people.
The Company believes the creation of the North America Zone will
further fuel Kraft Heinz’s vision to leverage its scale through
improved agility for competitive advantage. Structural changes to
support the strategic plan are aimed at streamlining and
synergizing the U.S. and Canada businesses. This evolved model is
expected to help the North America Zone pilot high-value products,
processes, and service innovations, backed by the resources of the
two countries, while also increasing speed to market.
“As consumer, customer, and employee needs change, we must be in
a position to anticipate, adjust, and respond with speed,” said
Miguel Patricio, Chief Executive Officer of Kraft Heinz. “Combining
our U.S. and Canada businesses—two dynamic Zones—gives us a
distinct advantage and will produce faster, more effective results
so we can continue investing in our strategic plan and driving
sustainable growth. While this is an evolution to our structure, it
is part of a broader revolution in how we will work at Kraft Heinz
going forward.”
As a result, the following leadership changes are being
made:
- Kraft Heinz’s new North America Zone will be led by Carlos
Abrams-Rivera, currently U.S. Zone President. Since joining
Kraft Heinz in February 2020, Abrams-Rivera has been instrumental
in reigniting growth in the U.S. business, the Company’s largest
Zone. Abrams-Rivera will assume the title of North America Zone
President.
The North America Zone structure will include three commercial
business units that will be organized around the Company’s
consumer-driven product platforms and geographic needs,
including:
- Taste, Meals, and Away From Home will be led by Pedro
Navio, currently President of Latin America, and includes the
Taste Elevation and Easy Meals Made Better consumer platforms as
well as the U.S. foodservice and ingredient businesses
- Fresh, Beverages, and Desserts will be led by Steve
Cornell, currently President - Enhancers, Specialty, and Away
From Home, and includes the Fast Fresh Meals, Easy Indulgent
Desserts, Real Food Snacking, and Flavorful Hydration consumer
platforms
- Canada and North America Coffee will be led by Adam
Butler, currently President - Kids, Snacks, and Beverages
The Company is also pleased to announce the appointment of
Robert Scott as President of Research & Development -
North America, effective today. Scott joins Kraft Heinz from Abbott
Nutrition where he most recently served as Divisional Vice
President of Global Product Development. In this role, he
successfully delivered a wide range of product solutions that met
the diverse needs of consumers and retailers, as well as led the
development of products to support Abbott Nutrition’s medical,
institutional, and clinical businesses globally. Prior to Abbott
Nutrition, Scott was Vice President of Research & Development-
Latin America for The Coca- Cola Company where he delivered
consumer-centric product innovations, as well as packaging
solutions to support environmental and sustainability goals.
In his new role at Kraft Heinz, Scott will be tasked with
leading Research and Development for the Company’s core business,
renovation and innovation agendas, and commercialization strategy.
His proven success in building Research & Development teams
around agile ways of working coupled with his deep understanding of
next generation ingredients, packaging innovations, and nutrition
makes him uniquely positioned to advance Kraft Heinz’s North
America portfolio strategy which is centered around creating more
sustainable solutions.
Long-time Company executive Bruno Keller, currently
Canada Zone President, will assume the position of President of
Latin America, part of the Company’s International Zone.
Navio, Cornell, Butler, and Scott will report directly to
Abrams-Rivera under the new structure.
The North America Zone will begin structural transitions in
early 2022 with full organizational and financial reporting changes
expected to take effect at the start of its second fiscal quarter
next year.
ABOUT THE KRAFT HEINZ COMPANY
We are driving transformation at The Kraft Heinz Company
(Nasdaq: KHC), inspired by our Purpose, Let's Make Life Delicious.
Consumers are at the center of everything we do. With 2020 net
sales of approximately $26 billion, we are committed to growing our
iconic and emerging food and beverage brands on a global scale. We
leverage our scale and agility to unleash the full power of Kraft
Heinz across a portfolio of six consumer-driven product platforms.
As global citizens, we're dedicated to making a sustainable,
ethical impact while helping feed the world in healthy, responsible
ways. Learn more about our journey by visiting
www.kraftheinzcompany.com or following us on LinkedIn and
Twitter.
Forward-Looking Statements
This press release contains a number of forward-looking
statements. Words such as “combine," “create,” “include,” “will,”
“transform,” “increase,” “believe,” “expect,” “anticipate,”
“adjust,” “grow,” “leverage,” “establish,” “drive,” “invest,” and
variations of such words and similar future or conditional
expressions are intended to identify forward-looking statements.
These statements include, but are not limited to, expected benefits
of the proposed organizational change, impacts of the proposed
organizational change on the Company’s business, financial results,
opportunities, and future plans, and other statements that are not
historical facts, each of which is based on the Company’s current
beliefs, expectations, estimates, and projections. These
forward-looking statements are subject to a number of risks and
uncertainties, many of which are difficult to predict and beyond
the Company’s control, which could cause actual results to differ
materially from those indicated in the forward-looking statements.
Those factors include, but are not limited to, the Company’s
ability to achieve intended benefits of the organizational change,
the expected costs of the organizational change, the success of
business transitions, and the risk factors set forth in the
Company’s filings with the Securities and Exchange Commission,
including the Company’s most recently filed Annual Report on Form
10-K and subsequent reports on Forms 10-Q and 8-K. The Company
disclaims and does not undertake any obligation to update, revise,
or withdraw any forward-looking statement in this press release,
except as required by applicable law or regulation.
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version on businesswire.com: https://www.businesswire.com/news/home/20211208005794/en/
Stephanie Peterson (media) stephanie.peterson@kraftheinz.com
Christopher Jakubik, CFA (investors) ir@kraftheinz.com
Kraft Heinz (NASDAQ:KHC)
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