McDonald’s Corporation and Accenture Expand Partnership to Accelerate Technology Adoption and Reinvent Customer and Crew Experiences
19 Dezembro 2023 - 10:59AM
Business Wire
McDonald’s Corporation (NYSE: MCD) and Accenture (NYSE: ACN)
announced an expansion of their strategic partnership to help
execute McDonald’s strategy to leverage the latest edge technology
and apply generative AI solutions across its restaurants worldwide
to improve operations as well as customer and crew experience.
Through this work, McDonald’s also will enhance the digital
capabilities of its employees.
This partnership will help support McDonald’s technology
strategy which aims to leverage scale and unlock greater speed and
efficiency for customers, restaurant teams, and employees. This
includes the acceleration of automation innovation from equipment
manufacturers, allowing restaurant general managers to quickly spot
and enact solutions to reduce business disruptions, ultimately
reducing complexity for restaurant crew and leading to customer
benefits such as hotter, fresher food.
This phase of innovation is also designed to build an even
stronger technology team at McDonald's. Accenture will help train
and support McDonald’s global workforce by using Accenture’s
learning and development programs, online training courses and boot
camps for emerging talent to ensure the workforce has the AI, data
and edge computing skills needed in the digital era.
Brian Rice, executive vice president and global chief
information officer, McDonald's, said, “In order to unlock the
opportunity in our ongoing digital investments, we chose Accenture,
our long-time partner who has helped us build our digital
foundation, to work with us on this next phase of innovation.
Accenture’s deep understanding of our business, our industry, and
of course technology, will allow us to leverage the full potential
of the cloud and generative AI solutions by implementing advanced
practices to quickly leverage those technologies as well as to
nurture and empower the talent within our organization. Lifelong
learning and digital upskilling are at the heart of our culture and
long-term growth plans – and embedding this across our workforce
will enable greater business agility and performance.”
Julie Sweet, chair and CEO, Accenture, said, “We are incredibly
proud to continue to partner with McDonald’s as they reinvent the
customer experience, stay ahead of their customers’ changing needs
and reimagine what a restaurant can be. This new work will be a
leading example across industries of innovating with tech data and
AI at the core, across the cloud continuum, all the way to the
edge. And doing so in a way that keeps their people in the
forefront, building the skills they need to meet and delight their
customers in new ways every day.”
About McDonald's
McDonald's is the world's leading global foodservice retailer
with over 40,000 locations in over 100 countries. Approximately 95%
of McDonald's restaurants worldwide are owned and operated by
independent local business owners.
About Accenture
Accenture is a leading global professional services company that
helps the world’s leading businesses, governments and other
organizations build their digital core, optimize their operations,
accelerate revenue growth and enhance citizen services—creating
tangible value at speed and scale. We are a talent- and
innovation-led company with 743,000 people serving clients in more
than 120 countries. Technology is at the core of change today, and
we are one of the world’s leaders in helping drive that change,
with strong ecosystem relationships. We combine our strength in
technology and leadership in cloud, data and AI with unmatched
industry experience, functional expertise and global delivery
capability. We are uniquely able to deliver tangible outcomes
because of our broad range of services, solutions and assets across
Strategy & Consulting, Technology, Operations, Industry X and
Song. These capabilities, together with our culture of shared
success and commitment to creating 360° value, enable us to help
our clients reinvent and build trusted, lasting relationships. We
measure our success by the 360° value we create for our clients,
each other, our shareholders, partners and communities. Visit us at
www.accenture.com.
Copyright © 2023 Accenture. All rights reserved. Accenture and
its logo are registered trademarks of Accenture
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version on businesswire.com: https://www.businesswire.com/news/home/20231219973466/en/
Aleks Vujanic Accenture +44 7500 974 814
aleks.vujanic@accenture.com
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