Introducing the First-Ever Aspen REVOLVE +
FWRD Pop-Up Shop and The Snow Lodge x REVOLVE Après Ski
Concert Series
ASPEN,
Colo., Dec. 14, 2023 /PRNewswire/ -- REVOLVE
Group, Inc. (NYSE: RVLV), the next-generation fashion retailer
for Millennial and Generation Z consumers, announces its pop-up
shop and immersive retail experience, nestled in the heart of
Aspen, Colorado. This limited-time
pop-up will showcase a carefully curated selection of unique
collections from both REVOLVE and FWRD, inviting
customers to engage with their favorite brands in real life and
shop a highly curated assortment of styles from their winter
collections. For the first time, customers will have the unique
opportunity to explore and shop from both sites in one store.
REVOLVE Group's strategic activation in Aspen is driven by the unparalleled appeal of
this iconic winter destination. The Aspen Pop-Up is meticulously
curated, featuring a selection of distinguished brands from
REVOLVE and FWRD, ranging from emerging designers to
cold-weather essentials, menswear, beauty products, and
accessories. Notably, FWRD Renew amplifies the experience
with a unique offering of vintage and rare ready-to-wear (RTW),
handbags, jewelry, and sunglasses. The pop-up experience
underscores REVOLVE Group's commitment to delivering
unparalleled experiences to its clientele, positioning Aspen as the ultimate stage for the
convergence of luxury, style, and innovation and providing further
opportunities to showcase a vast yet curated assortment of winter
clothing, accessories, and beauty products. Bolt, the
official checkout partner of the REVOLVE and FWRD
pop-up, will offer consumers a fast, one-click checkout experience,
and 10% off select products at the pop-up. Using customized QR
codes, shoppers can scan and transact making it simple and seamless
to buy the season's latest pieces.
To celebrate this exciting venture, REVOLVE is welcoming
invite-only guests to an exclusive opening party on December 14, 2023, with public access following
on December 15. Located at 410 E.
Hyman Ave, the Aspen Pop-Up marks
the first physical integration of REVOLVE and FWRD,
with REVOLVE on the first floor and FWRD on the
second floor, allowing customers to seamlessly explore and engage
with both platforms.
Simultaneously, REVOLVE proudly announced its exclusive
partnership as the Fashion and Beauty Retail Partner for The
Snow Lodge Après Ski Concert Series and will spearhead the
creation of captivating fan-facing experiential encounters
throughout the winter season. The company is poised to
design and bring to life these engaging fan experiences during the
weekly outdoor Après Ski Concerts from December 23, 2023, to March 16, 2024.
The REVOLVE + FWRD Pop-Up will be open December 15, 2023 until March 17, 2024. Hours of operation are Monday-Sunday
10am to 7pm. Hours are subject to
change for special events.
"We're thrilled to announce our presence in
Aspen this winter with the launch
of our REVOLVE and FWRD Pop-Up, an immersive and
vibrant retail destination. The space is beautifully curated for
winter essentials, providing both new and loyal existing customers
with the unique opportunity to shop from both brands in one space
for the first time. Our vision is to establish REVOLVE and
FWRD as the premier shopping destination in the heart of
this iconic ski town while delivering epic activations through our
partnership with The Snow Lodge." - Raissa Gerona,
Chief Brand Officer, REVOLVE
Group
FEATURED BRANDS AND PARTNERS: HERE
Imagery: HERE
Media Contacts:
REVOLVE@walkerdrawas.com
Jennifer@walkerdrawas.com
About Revolve Group
Revolve Group (RVLV) is the
next-generation fashion retailer for Millennial and Generation Z
consumers. As a trusted premium lifestyle brand and a go-to online
source for discovery and inspiration, we deliver an engaging
customer experience from a vast, yet curated, offering of apparel,
footwear, accessories, beauty and home products. Our dynamic
platform connects a deeply engaged community of millions of
consumers, thousands of global fashion influencers, and more than
1,000 emerging, established, and owned brands.
We were founded in 2003 by our co-CEOs, Michael Mente and Mike
Karanikolas. We sell merchandise through two complementary
segments, REVOLVE and FWRD, that leverage one platform. Through
REVOLVE, we offer an assortment of premium apparel, footwear,
accessories, and beauty products from emerging established and
owned brands. Through FWRD, we offer an assortment of curated
and elevated iconic and emerging luxury brands. For more
information, visit www.revolve.com.
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SOURCE Revolve Group, Inc.