Preliminary data indicates strong traffic
across Simon's Malls, Premium Outlets and Mills centers for the
first holiday shopping weekend of the season
INDIANAPOLIS, Dec. 2, 2024
/PRNewswire/ -- Simon®, a real estate investment trust engaged in
the ownership of premier shopping, dining, entertainment and
mixed-use destinations, saw a remarkably strong start to the
holiday shopping season on Black Friday that continued throughout
the weekend, including a 6.4% increase in year-over-year traffic at
its centers across the country amid preliminary reports of surging
sales from retailers.
Waves of customers kicked off their holiday shopping season
across Simon's portfolio of centers across the country.
Year-over-year traffic was up 5.9% on Black Friday and grew
throughout the weekend, including a 6.3% increase on Saturday and
8.2% on Sunday. Data is verified by traffic counters deployed at
Simon centers.
The growth was experienced across all of Simon's platforms with
Malls up an impressive +7.1%. The strong initial Black Friday
reports represent a continuation of growth and momentum for Simon,
which has seen a steady increase in shopper traffic leading into
the holiday season.
"On Black Friday and throughout the weekend, we saw even more
evidence of what we already knew: Malls are thriving," said
David Simon, Chairman, Chief
Executive Officer and President of Simon. "Popular brands
throughout our portfolio reported double-digit sales increases over
the weekend compared to last year. Coast to coast, we saw lines
prior to opening and throughout the day at many of our centers
across the country. Shoppers know that Simon centers are a one-stop
shop for all of their holiday needs. But beyond that, our
incredible shopping destinations are places where people across all
generations can connect and make holiday memories. We look forward
to a continued strong holiday season."
About Simon
Simon® is a real estate investment trust engaged
in the ownership of premier shopping, dining, entertainment and
mixed-use destinations and an S&P 100 company (Simon Property
Group, NYSE: SPG). Our properties across North America, Europe and Asia provide community gathering places for
millions of people every day and generate billions in annual
sales.
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SOURCE Simon