Food, water and funds going to support those
affected
CINCINNATI, Oct. 2, 2024 /PRNewswire/ -- The
Kroger Co. (NYSE: KR) today announced it is supporting disaster
relief with various activations, food and funds across the affected
regions.
"Our associates, customers, communities and neighbors are deeply
affected in the Hurricane Helene aftermath, and we are joining
forces with organizations across the country to step up and provide
support," said Rodney McMullen,
Kroger's chairman and CEO. "Rescue crews and relief organizations
on the ground are only now assessing the impact and beginning the
long road to recovery. We hope Kroger's support will feed the
spirit of those who are affected and those helping the communities
rebuild."
Kroger is making it easy for many customers seeking to help
their neighbors through support relief efforts by rounding up their
purchase to the nearest dollar or making a donation at checkout
stations at Harris Teeter locations and all Kroger stores across
the Atlanta and Nashville divisions. These donations, as well
as a matching grant from the Kroger Co. Foundation will benefit the
American Red Cross, that is supported annually by the foundation to
help fund disaster relief efforts such as recovery for Hurricane
Helene. Customers can donate in-store at registers through the end
of October.
Kroger is also distributing truckloads of drinkable water and
ice to communities in need and plans to continue distribution for
the coming days. The retailer intends to increase relief efforts
over the coming days and weeks as community needs continue to
evolve.
Kroger is a longtime supporter of the United Service
Organizations (USO) and sponsor of the USO | Kroger Mobile Canteens
that are deployed to impacted areas to support the National Guard
who is helping with disaster relief efforts and military service
members personally impacted by the hurricane. The units provide
food, drinks and a place to rest and recharge for service members
answering this urgent call to serve. Kroger will also support the
USO with gift cards.
Additionally, Kroger thanks vendors from the Kroger Wellness
Festival who generously donated eligible products to hurricane
disaster relief efforts after the event was cancelled due to
impacts from Hurricane Helene.
About Kroger
At The Kroger Co. (NYSE: KR), we are dedicated to our
Purpose: To Feed the Human Spirit™. We are, across our family of
companies nearly 420,000 associates who serve over 11 million
customers daily through a seamless digital shopping experience and
retail food stores under a variety of banner names, serving
America through food inspiration and uplift, and creating
#ZeroHungerZeroWaste communities. To learn more about us, visit
our newsroom and investor relations site.
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SOURCE The Kroger Co.
